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About Gord

Your Guide

Gord Pincock is the sole proprietor of Butterfly Tours & Evolution Guide School.  He is a talented, life-long professional guide dedicated to facilitating quality sea kayaking experiences with expedition participants and tour guests.  His grounded, insightful approach to wilderness exploration is uniquely adapted to remote marine environments.


Gord was born in 1964; a native of Vancouver, British Columbia.

Many of his childhood summers were spent playing in small boats on Ruby Lake (near his current home in Sechelt), where his parents still own a cottage.  During high school, Gord attended a five-month outdoor education course.  This exceptional program provided him with his first canoe-touring experience; a ten-day wilderness journey paddling lakes and rivers through the interior of British Columbia.  Since that trip, Gord has been an avid canoeist.  Kayaking was soon to follow...

As a teenager, Gord joined BC's junior whitewater slalom kayak racing team.  After several months of practicing manoeuvres through slalom gates in swimming pools and rivers, Gord's boat handling skills became well polished.  Partially as a result of all the great coaching he received, Gord has earned a reputation as a patient and highly skilled kayak instructor.

In 1981, Gord enjoyed his first sea kayak tour on Haida Gwaii.  Every summer since, he has returned to the Islands to continue his adventures.  He has completed numerous extended kayak journeys, including a month-long solo circumnavigation of Moresby Island.

Jennifer & GordGord's introduction to professional guiding occurred in 1984, when he started working as an assistant guide for Ecosummer Expeditions.  After three seasons of assisting, he created his own company to fulfill his desire to lead tours with small groups, in single kayaks, on Haida Gwaii.  Since 1987, Gord has successfully operated his company, Butterfly Tours.  He has also guided numerous sea kayak tours in the Caribbean waters of Honduras and Belize.

Gord lives in the small town of Sechelt, on the "Sunshine Coast" of British Columbia.  He keeps busy with Butterfly Tours and also works his two additional small businesses; Swift Wave Enterprises and Evolution Guide School.  During his spare time, Gord enjoys backcountry skiing, stand up paddle boarding, mountain biking and spending time with his girlfriend Jennifer.

View an interview with Gord on HelloBC.

For more information, see:  Why Choose Butterfly Tours?

© Butterfly Tours ~ Sea Kayak Haida Gwaii
Updated by Gord on December 10, 2016